The Founder Habit That Changes Everything
Nobody told me to do this - but once I did, everything got easier.
Founders juggle hundreds of tiny, repeatable tasks every week. Client emails. Investor updates. Team meetings. Social posts. Each one seems small - until you realize how much time you lose rethinking, rewriting, and redoing them from scratch.
That’s where playbooks come in.
A founder’s playbook isn’t a 50-page manual. It’s a set of simple checklists and templates for your most repeated tasks — the things you do so often, they should be muscle memory.
Here’s how to build yours:
- Pick your top 5 recurring tasks. Maybe it’s onboarding clients, updating investors, sending invoices, or posting on social.
- Write them down once, perfectly. Put each into a Google Doc or Notion page. Include the steps, formatting, tone, and links you use.
- Follow it every time. You’ll immediately catch errors, save time, and deliver a more consistent experience.
- Keep improving it. Every time something changes — update the playbook. Over time, it becomes your startup’s operating system.
Why this works:
- You eliminate decision fatigue.
- You increase accuracy and professionalism.
- You free up mental bandwidth for bigger strategic work.
The smartest founders I know are checklist fanatics — not because they’re forgetful, but because they know consistency scales better than chaos.
Start with five tasks.Write them once.And watch your efficiency multiply.
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